![]() ![]() We go into lots of detail about how to find and pitch to these lists in our Spotify Playlist Guide.įor record labels, creating, curating and sharing playlists has many benefits. ![]() These can have tens of thousands of followers, offer lots more options for underground scenes, don’t offer the same restrictions on numbers of tracks you can pitch at one time, and can be highly influential when pitching to official Spotify lists. ![]() This will present a list of all the available artists and release, and a corresponding “Submit” button for each.Īnd don’t forget the importance of building up your own database of unofficial Spotify playlists. ![]() It’s still done from Spotify for Artists, but instead of electing the “Upcoming” tab, you click on “Your Roster”. The actual mechanism to pitch music is also slightly different for Artists and record labels. You could consider including this in the release contract, but with ever shifting schedules, it’s sometimes easier just to be open about this issue – after all it’s not in anybody’s interest to run into this kind of scheduling clash, so the best solution probably involves a bit of communication and shifting one or both releases as week or two in either direction. Naturally, this means you need to ensure that the artist does not have any other releases coming out on any other labels in the same time-frame – or at least that they are not being pitched to official Spotify playlists. We cover most of this in our Playlist Guide, but it’s important to reiterate one thing: only one track per artist can be pitched to official Spotify playlists at any one time. You can’t pitch music until you have created your label profile, certified it, and claimed the label profile with Spotify for Artists, but it’s worth planning it now. They are the new radio, introducing a global audience of millions to your label’s music and providing a huge streaming figure boost. The Spotify for Artists Label Edition playlist music pitching tool allows you to pitch more than one release at a time, provided they are by different artists.Īs we discussed in our Playlist Guide, official Spotify playlists are vital to music streaming success.Spotify for Artists allows three levels of access: Admin, Editor, and Viewer – all allowing data to be shared between artists, label managers, artist managers, promotional teams, and more.As a label you will have Spotify for Artists access for all the music to which your label holds the rights (but not, of course, any other tracks by your signed artists).Assuming you’ve read those guides (or you are already a playlist-pitching Spotify for Artists ninja), the key differences are quite simple:.And since both use the same platform, they will cover the general layout and fields in more detail, while here we will focus on those features and strategies unique to labels. And as music promotion is a collaborative effort, these will give you a really good insight into what your artists can – and should – be doing, and how you can work together. These go into even more detail about some of the features. Increase your followers and get submissionsīefore we get started, we’d highly recommend first reading our other guides: Spotify for Artists and Spotify playlists.Important topics we’ll cover include how to:.All of the functions offered by Spotify for record labels are now handled within the Spotify for Artists app (available via desktop or an app for iOS, and Android). The social media landscape means promotion of music is now a fully collaborative effort between record labels and artists, so since 2020, artists, managers, and labels have access to a shared analysis and promotion app, with all the songs on your label available to your artists, your label team, and artist managers. The offer is continually expanding to fit the modern music industry, too. From realtime, highly detailed streaming data and insights to promotional tools and a platform for selling label merchandise, Spotify makes it easier to run the business side of music. In addition to making money and building fans, Spotify label resources help you make the most of your releases and grow your label. ![]()
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